Case Studies

www.hawthorneseminarfoundation.org
Non-profit foundation with programming for gifted elementary children
A 501c needing to build an online system to communicate with prospective parents, track fundraising, calendar events and be an organic resource guide for information regarding GATE programs countywide
Key features
• New brand, logo and tagline differentiating the Hawthorne Foundation amongst many competing GATE programs countywide
• Headline banner announcing events and tracking participation
• Resource links and incorporation of city school system calendar
• Has resources for GATE program and for a few months every year, connects to the San Diego gate online application system.
• Accept online payments with donation tracker
• Subscriptions for existing and prospective parents
• Showcase gallery for current students and alumni
Medium to update alumni information
• Social media integration
• Volunteer signup
• Google drive for up to date parent resources

www.freshspaceorganizing.com
Female entrepreneur looking for her little space on the internet
• A simple minimalistic website with a clean modern design
• Client testimonials
• Branding and tagline
• Organic SEO
• Blogging and social media integration

www.melanierobertsonphotography.com
An established photographer relocating and building her brand in a new state
Key features
• New branding and tagline
• Awesome gallery showcasing her award-winning photography
• Clear differentiators between Melanie’s services and her competitors
• Clean, simple, elegant timeless design
• Online subscription form to store customer CRM
• Ability to rotate photographs and customer testimonials
• Organic SEO improvement and keyword analysis

www.sunnydaytutoring.com
Local tutoring service
Key features
• A website rich in content and resources
• Blog intensive to giving instructional data to potential consumers
• Social media integration
• Multiple parent testimonials
• Accepts online payments
• Rich in organic SEO to get found ahead of competition
• Online calendaring for parents and tutors